Privacy Policy

# Privacy Policy for PrimeDecorWP

**Last Updated: November 22, 2025**

## Introduction

PrimeDecorWP ("we," "our," or "us") operates the primedecorwp.com website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site and purchase our wallpaper and wall decor products.

By using our Site, you consent to the practices described in this Privacy Policy.

## Information We Collect

### Personal Information You Provide

When you place an order or create an account, we collect:
- Name
- Email address
- Shipping address
- Billing address
- Phone number
- Payment information (processed securely through our payment processor)

### Information Automatically Collected

When you visit our Site, we automatically collect:
- IP address
- Browser type and version
- Device information
- Pages visited and time spent on pages
- Referring website
- Cookies and similar tracking technologies

### Order Information

- Products purchased
- Order history
- Shipping preferences

## How We Use Your Information

We use your information to:
- Process and fulfill your orders
- Send order confirmations and shipping updates
- Communicate with you about your account or orders
- Respond to customer service inquiries
- Send marketing communications (with your consent)
- Improve our website and products
- Prevent fraud and enhance security
- Comply with legal obligations

## Legal Basis for Processing (GDPR)

For customers in the EU, we process your personal data based on:
- **Contract performance**: To fulfill orders and provide services you've requested
- **Legitimate interests**: To improve our services, prevent fraud, and conduct business operations
- **Consent**: For marketing communications and non-essential cookies
- **Legal obligations**: To comply with applicable laws and regulations

## Cookies and Tracking Technologies

We use cookies and similar technologies to:
- Remember your preferences
- Analyze website traffic and usage
- Personalize content and ads
- Process shopping cart functionality

You can control cookies through your browser settings. For more information, see our Cookie Policy.

## Sharing Your Information

We may share your information with:

### Service Providers
- Payment processors (e.g., Shopify Payments, PayPal)
- Shipping carriers (e.g., USPS, FedEx, UPS, Canada Post)
- Email service providers
- Website hosting and analytics providers

### Legal Requirements
We may disclose information when required by law or to:
- Comply with legal processes
- Protect our rights and property
- Prevent fraud or security threats
- Protect user safety

### Business Transfers
If we merge with or are acquired by another company, your information may be transferred to the new entity.

We do not sell your personal information to third parties.

## Your Rights

### For EU Customers (GDPR Rights)
- **Access**: Request a copy of your personal data
- **Rectification**: Correct inaccurate data
- **Erasure**: Request deletion of your data ("right to be forgotten")
- **Restriction**: Limit how we use your data
- **Portability**: Receive your data in a portable format
- **Objection**: Object to processing for direct marketing
- **Withdraw consent**: Withdraw consent for marketing at any time

### For California Customers (CCPA Rights)
- Right to know what personal information is collected
- Right to know if personal information is sold or disclosed
- Right to opt-out of sale of personal information
- Right to deletion of personal information
- Right to non-discrimination for exercising your rights

### For Canadian Customers (PIPEDA Rights)
- Right to access your personal information
- Right to correct inaccurate information
- Right to withdraw consent
- Right to file a complaint with the Privacy Commissioner of Canada

## Exercising Your Rights

To exercise any of these rights, please contact us at:
- Email: privacy@primedecorwp.com
- Or through our contact form on the website

We will respond to your request within 30 days (or as required by applicable law).

## Data Retention

We retain your personal information for as long as necessary to:
- Fulfill the purposes outlined in this policy
- Comply with legal obligations (e.g., tax records)
- Resolve disputes and enforce agreements

Typically, we retain order information for 7 years and account information until you request deletion.

## Data Security

We implement appropriate technical and organizational measures to protect your data, including:
- SSL encryption for data transmission
- Secure payment processing
- Regular security assessments
- Access controls and authentication
- Employee training on data protection

However, no method of transmission over the internet is 100% secure.

## International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, including:
- Standard contractual clauses approved by the EU Commission
- Adequacy decisions
- Other lawful transfer mechanisms

## Children's Privacy

Our Site is not intended for children under 16 (or under 13 in the US). We do not knowingly collect information from children. If you believe we have collected information from a child, please contact us immediately.

## Marketing Communications

With your consent, we may send you:
- Promotional emails about new products and special offers
- Newsletter updates

You can unsubscribe at any time by:
- Clicking "unsubscribe" in any email
- Adjusting your account preferences
- Contacting us directly

## Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these sites. Please review their privacy policies.

## Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. For material changes, we will notify you by email or prominent notice on our Site.

## Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

**PrimeDecorWP**
Email: privacy@primedecorwp.com
Website: primedecorwp.com

**For EU Customers:**
If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.

**For Canadian Customers:**
You may contact the Privacy Commissioner of Canada at: www.priv.gc.ca